This module provides an overview of the dairy value chain, outlining the key stages from production to marketing. It highlights the roles of farmers, processors, and other stakeholders, and demonstrates how value is created and sustained throughout the chain.

This video provides farmers, agripreneurs, and extension service providers with a comprehensive understanding of the dairy value chain from input supply to end markets. Using an agripreneur-led, practical learning approach aligned to KALRO and NAVCDP priorities, the course explores how productivity, quality, value addition, and market linkages interact to determine profitability and resilience in the dairy sector. Participants will examine key stages of the dairy value chain breeding and feeding, animal health, milk production, collection and bulking, processing, distribution, and marketing while addressing cross-cutting issues such as climate-smart dairy practices, food safety and quality standards, cooperative models, access to finance, and use of digital tools. By the end of the course, learners will be equipped to identify bottlenecks and opportunities in the dairy value chain, improve on-farm and off-farm decision-making, and develop market-oriented dairy enterprises that increase incomes, reduce losses, and enhance sustainability.